Transforming Stunning Spaces into 5X Revenue Growth
Overview
Officeworks is an office space consulting firm that creates stunning interiors by providing furniture and architectural wall services for large corporate spaces. The company has an unparalleled dedication to providing a superior customer experience for its clients.
There was only one issue: the brand wasn’t communicating this effectively, hindering the firm’s ability to highlight its amazing work.
Stratabeat developed a 67-page Brand Strategy and then conducted a complete rebranding based on the new strategy and brand stack, transforming the Officeworks brand. We recreated everything from the company’s logo, tagline, and messaging, to its website, marketing collateral, stationery, and videos.
During our time marketing for Officeworks, the company has grown from one to eight locations and has increased annual revenue by 5X.
Solutions
Stratabeat has brought Officeworks’ website and marketing to new aesthetic heights, aligning with the stunning office interiors that Officeworks consistently delivers for its clients.
Brand Strategy
In a 67-page Brand Strategy, Stratabeat identified “Customer Service” as a white space opportunity within Officeworks’ competitive landscape and translated its superior customer service and stunning interiors into an industry leading brand.
Website Design
Stratabeat created a new, responsive website to bring Officeworks’ stunning office interiors to life. The website now reflects Officeworks’ sleek and contemporary design and highlights its dedication to a superior customer experience.
Marketing
In addition to designing Officeworks’ brochure, stationery, and marketing collateral, Stratabeat has created a number of videos for the brand. We also designed a 32-page entry for a national industry awards competition, helping Officeworks to win 1st place honors. Stratabeat provided marketing and design services to Officeworks for six years, supporting Officeworks’ continued growth.
The Results?
Officeworks’ annual revenue increased by more than 5X during our time delivering branding, design, and marketing services, with the company growing from one to eight U.S. offices.