11.8x Non-Branded Organic Traffic for an AI Voice SaaS in 90 Days
Overview
When WellSaid, an AI text-to-speech platform, partnered with Stratabeat, they were overly dependent on paid channels.
Organic visibility, non-branded discovery, and AI search presence were not keeping pace with the company’s product strength or enterprise demand.
Stratabeat implemented a focused SEO and GEO/AEO strategy to turn organic and AI-driven search into a scalable growth engine.
We addressed technical SEO, non-branded keyword capture, conversion optimization, and large language model visibility, delivering both quick wins and a clear roadmap for sustained growth.
Within just 90 days, WellSaid achieved dramatic gains across organic traffic, MQLs, trial signups, and enterprise pipeline, with organic search impact surpassing paid traffic at a fraction of the cost.
Results
“Stratabeat is strategic and willing to go above and beyond to help us hit our business goals. What I enjoy most is that they listen, ask smart questions, and genuinely push how I think about the business to be successful. I appreciate having their partnership.”
Solutions
Search Engine Optimization (SEO)
- Non-Branded Growth Strategy: Identified and prioritized high-intent, non-branded keyword opportunities aligned to enterprise and mid-market demand.
- Technical SEO Optimization: Addressed crawl efficiency, indexation, internal linking, and on-page fundamentals to improve visibility and ranking velocity.
- Search Visibility Reset: Refocused SEO efforts on revenue-driving pages aligned with real buyer intent, not vanity traffic.
- Search Behavior Alignment: Optimized content to perform across both traditional search engines and AI-driven search experiences.
Generative Engine Optimization (GEO)
- LLM Visibility Optimization: Improved WellSaid’s presence and citation frequency across large language models like ChatGPT.
- Entity & Authority Signals: Strengthened topical authority and entity clarity to increase trust and citation likelihood in AI responses.
- AI-Optimized Content Guidance: Aligned content structure, language, and coverage with how LLMs retrieve and surface answers.
- AI Performance Tracking: Measured visibility, citation share, and performance trends as a core growth KPI.
Conversion Rate Optimization (CRO)
- Search-to-Conversion Alignment: Optimized key organic entry points to better convert high-intent traffic.
- Message & Page Clarity Improvements: Refined page structure, hierarchy, and messaging to reduce friction and improve trial signups.
- Buyer Journey Optimization: Ensured content and CTAs matched how prospects evaluate AI software solutions.
- Revenue Efficiency Gains: Increased conversions without requiring proportional traffic growth.
Analytics & Reporting
- Custom Dashboarding: Built dashboards integrating Google Search Console and performance data for real-time visibility.
- SEO-to-Pipeline Measurement: Connected search performance to MQLs, trials, and revenue outcomes.
- Decision-Ready Reporting: Delivered clear, actionable insights—not static reports—to guide prioritization.
- Ongoing Optimization Framework: Enabled continuous iteration based on live performance data.
Business Impact
WellSaid had a highly differentiated AI product—but their website and search presence weren’t reflecting that sophistication or converting demand at scale. By repositioning organic search and AI visibility as core growth channels, Stratabeat helped WellSaid reduce reliance on paid media and turn search into a durable pipeline driver.
In just 90 days, SEO and LLM visibility began consistently attracting high-intent, enterprise-level buyers—resulting in a surge of qualified leads, MQLs, trial signups, and new logos.
The result was not just more traffic—but higher-quality demand, stronger pipeline efficiency, and a scalable growth engine built to compound over time.