I love the state of Maine. It’s beautiful, and I find the people to be extremely friendly. I’m therefore especially looking forward to WordCamp Portland, Maine on May 26-27, where I’ll be giving the presentation “How to Double Your WordPress Site Conversions…Easily.”
Increasing Site Conversions
After investing so much time, effort, and resources in developing your website and marketing your brand, it’s very frustrating if your website is not producing a strong flow of conversions. If your site is underperforming, this presentation is for you.
In this session, I’ll walk you through 31 effective techniques to get more of your site visitors converting. Some of the techniques will focus on behavior-based data gleaned from heat maps, scroll maps, and A/B testing, while others will focus on messaging, neuromarketing, and human psychology, while yet others will focus on color, design, and UX elements.
Whether you are looking to sell more on your website, increase leads, promote an upcoming event, build your email list, or drive site visitors to a different type of conversion event, you’ll walk away from this session with highly specific methods for increasing your website’s conversion rates.
WordCamps are community-organized events for WordPress users by WordPress users. The first WordCamp was organized in San Francisco by Matt Mullenweg (the original developer of WordPress) in 2006. Since that time more than 704 WordCamps have been organized in 65 countries around the world. WordPress is the world’s most popular content management system (CMS) for websites, powering more than 75 million websites.